Global Delivery, Local Light.
Landing an advertising campaign with a global logistics giant like FedEx is a phenomenal milestone. When the inquiry came in from FedEx Global for a comprehensive three-day commercial shoot across Metro Manila and its surrounding provinces, we were absolutely thrilled. The creative brief called for a dynamic mix of ground stills and aerial photography to showcase the iconic FedEx delivery trucks in action. As fully licensed CAAP drone pilots, we were perfectly equipped to capture those sweeping, high-angle shots safely and cinematically, ensuring the brand’s massive worldwide scale was translated effortlessly into every frame.
The logistics of the shoot turned into an incredible, fast-paced road trip that perfectly blended work and play. We chased the best light from the breezy ridges of Tagaytay down to the bustling streets of Calamba and Las Piñas. Back in the heart of the Metro, we framed the FedEx trucks against the historic stone walls of Intramuros, the neoclassical grandeur of the Manila Central Post Office, and the towering modern skyline of Ayala Avenue in Makati, before wrapping up at their main office hub in Parañaque. Framing such a universally recognized vehicle against these diverse, distinctly Philippine backdrops was a brilliant creative challenge.
Beyond the stunning visuals, the true highlight of the project was the collaborative energy on set. We had the absolute pleasure of working alongside Teague, a videographer from FedEx in the United States. Exchanging creative perspectives and listening to his incredible stories of shooting for the brand all around the world was a massive inspiration for our team. This three-day campaign was the perfect intersection of relentless hard work and genuine fun, resulting in a gallery of incredibly beautiful, premium commercial images. We are immensely proud of this output and are definitely manifesting more global advertising campaigns of this caliber in the future!
